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Honouring Tech that unites new world of Advertising and Marketing

ad:tech Honours the outstanding achievements in leveraging advanced technology to transform the advertising & Marketing landscape. These awards aim to recognize best use of technology, tools and platforms that are redefining the boundaries of Advertising and Marketing and driving exceptional results for brands

Award Categories

1. Marketing Automation/Marketing Cloud

Tools, technology or platform for cross media management, programmatic marketing, email marketing, lead management, CDP, CRM etc.

2. Data, Analytics & Intelligence

Tools, technology or platform for DB solutions, predictive analytics, prescriptive analytics, attribution systems, SSOT, Single view of customer, data analytics, data mining, machine learning, location intelligence, customer analytics, verification solutions, adfraud solutions, privacy, identity, cookie-less solutions, First party data etc.

3. Content

Tools, technology or platform for content production,native advertising, personalization, content performance, content sharing, content interactivity, best video hosting, editing, live video, short videos CTV, OTT solutions, data based video solutions, blogs, infographics, social media posts, ebooks, podcasts, case studies, articles, whitepapers, webinars, newsletters, and interactive content like quizzes, surveys etc

4. Social Media

Tools, technology or platform for social media monitoring, listening, social analytics, distribution, and social media management, community building, community management, UGC, live streaming, social advertising, etc

5. Conversational Marketing

Tools, technology or platform for call management, bot solutions, voice assistant, sms marketing, conversational forms, feedback loops, lead gen solutions, conversational engagement and re-engagement solutions, live chat, messaging apps, conversational writing etc.

6. Retail Media/eCommerce

Tools, technology or platform for Retail media (web and mobile), Retailer / Platform Facilitation, retail media networks, on-site advertising, off-site advertising, in-store advertising, sponsored product ads, playable video ads, display ads on ecommerce platforms etc.

7. Influencer Marketing

Tools, technology or platform for micro/macro/nano influencer marketing influencer, tools, management, measurement, niche influencer management, community engagement, creative building for influencers, AI influencers etc.

8. Customer Experience

Best tech, tools or platform in UI/ UX, intuitive web design, seamless omnichannel interactions, experience management, building new experiences – online & offline, spatial computing – AR, VR, XR; targeting & personalization, geolocation, loyalty & retargeting, journey mapping, personalized communication, proactive customer support, brand consistency, improving CLV, retention, attention, loyalty etc.

9. AI Interventions in Marketing

Best tech, tools or platform in AI for content creation/copywriting, creativity, writing, listening, video marketing, content marketing, sales solutions/management, advertising solutions, targeting, advanced marketing automation, data mining, consumer understanding, content personalization, predictive AI, ML, NLP, semantic search, sentiment analysis, text to data and vice versa, A/B testing, multi-channel tracking, hyper-segmentation, campaign performance management, Optimization, etc

10. Performance Marketing

Best tech, tools or platform for performace maketing such as SSP, DSP, Adnetworks, Web and Mobile , SEO, SEM, all tools and solutions that contribute to commerce and ROI including but not limited to programmatic display, affiliate marketing, ad networks etc.

11. Innovation

The Innovation Award recognizes emerging platforms with high potential. It focuses on innovative technology, scalability, market demand, user experience, and ethics to identify and nurture the next generation of industry leaders.

Meet the Jury

Ankit Desai, Head

Media & Digital Marketing (India & Global Centre of Excellence), Marico

Amardeep Singh

IPG Mediabrands

Amaresh Godbole

CEO, Digital Technology Business, Publicis Groupe

Chandan Mukherji

Director & Senior Vice President, Strategy, Marketing & Communication, Nestle’ India

Kushal Sanghvi

Independent Consultant

Neha Barjatya

Marketing Director, Google India

Prasad shejale

Founder & CEO, LS Digital

Sumeet Singh

CMO, Info Edge

Tushar Vyas

Chief Strategy Officer, WPP

Vishal Subharwal

Chief Marketing Officer and Group Head - Strategy, Distribution Planning, E-commerce, HDFC Life

Key Dates

  • Nomination Deadline 4th Feb 2025
  • Jury Meet 12th Feb 2025
  • Honours Night - Award Ceremony 6th March 2025

Judging Process

  • ➔ Judging Criteria
    Each category will have specific evaluation criteria tailored to the focus area:
    Innovation (25%):
    How novel and groundbreaking the technology or approach is.    		 Impact (35%):
    Demonstrated ROI, results, business outcomes, or tangible benefits.    		 Scalability (20%):
    Applicability across industries, platforms, and audiences.    		 Usability (10%):
    Ease of integration, implementation, support, and user experience.    		 Communication (10%):
    Clarity, consistency, and creativity in how the tool conveys its purpose and value to users.
  • ➔ Judging Process
    The judging process will consist of 3 stages:
    Stage 1: Preliminary Screening
    • • An expert team reviews nominations to ensure completeness and eligibility.
    • • The top 10 nominees from each category are shortlisted.
    Stage 2: Jury Evaluation
    • • Jury members review shortlisted entries against the judging criteria.
    • • Scores are compiled, and the top 3 finalists in each category are selected.
    Stage 3: Final Deliberation
    • • A final round of deliberation by the jury panel.
    • • Discussions on case studies, live demonstrations, or Q&A with nominees.
    • • Winners and runners-up finalisation.
  • ➔ Enduring Fairness & Integrity
    Judges participating in the competition abstain from voting on entries within their categories, maintaining impartiality and avoiding potential bias. A robust code of conduct governs the evaluation process, ensuring a fair and unbiased review of every submission. This commitment guarantees that only the most outstanding and impactful work is honored.
  • ➔ Confidentiality
    All submitted materials will remain strictly confidential and accessible only to the judges. The winners will be announced on the ad:tech New Delhi event on the second day of the event - 6th March 2025, Yashobhoomi, IICC, Dwarka.
    • • Jury members sign an NDA to maintain confidentiality.
    • • Any conflicts of interest are disclosed before the evaluation begins.

Prepare Your Nomination Today!

Nomination Checklist

Step 1 - Select your category- Please carefully review the Award categories listed and choose the most appropriate for your entry

Step 2 - Prepare your nomination - Each entry requires mandatory form to be filled, along with supporting documents and video link of case studies. We will require data proof of each entry since the award is based on the use of technology. Please go through the form and required details so that you can prepare your nomination.
Please Download the Nomination Entry Kit to get all the important information that you need before submitting your nomination. Download the Nomination Entry Kit

Step 3 - Nomination Fees:
Categories 1-10: INR 25,000 + GST per nomination
Innovation Category: INR 40,000 + GST per nomination

Submission & Payment: Please note that each nomination must be submitted separately. If you wish to apply for multiple categories, you will need to complete the nomination process for each category individually. After completing your nomination form, kindly submit it and proceed with the online payment to finalize your submission.

Submit Now

THE EVENT -
Honours Awards Night

Key Details

  • Honours Awards Night Date : Thursday, 6 March 2025
  • Venue: Yashobhoomi Convention Center (IICC Dwarka), 6th Floor, Sector 25 Dwarka, Dwarka, New Delhi, Delhi 110061
  • Drinks Reception - 6:00 PM onwards
  • Dress Code: Business Casuals
  • Entry Tickets- 2 Honours Night (ONLY) Passes per shortlisted company are Complimentary.

Get Your Award Night Pass

*2 Honours Night (ONLY) Passes are complimentary with every nomination that gets shortlisted for the awards.

You can also get access to the Awards Night with our ad:tech VIP pass. Each VIP Pass includes access to ad:tech Conference, Speakers Lounge, Business Connect App, Exhibition floor, VIP Mixer on Day 2 and includes Lunch on both days.
Book your VIP pass here - https://ticketing.chkdin.com/adtech/select-pass/

  • Accommodation – For outstation guests , we have secured a special rate (inclusive of breakfast) at the following hotels from 03 March - 06 March 2025, subject to availability.
  • ● Novotel, Aerocity
  • ● Pullman Aerocity

Please contact the team for details.

For more Hotel recommendations - https://www.iiccnewdelhi.com/accommodations

Sponsors & Partners

Interested in collaborating with ad:tech Honours?

Register your interest here

Contact Us

For Nominations

Shiney Eapen
shiney.eapen@comexposium.com
+91 9871664282

For Partnerships

Chandni Mehta
chandni.mehta@comexposium.com
+91 9810694359

To Attend

Neha Takkar
neha.takkar@comexposium.com
+91 99999393921

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